Krusell International AB

BUSINESS IDEA To produce and globally distribute unique carrying equipment for portable electronics. COMPANY STRUCTURE Krusell was founded in 1991. Today the group consists of the following companies: Krusell United AB, Krusell International AB, Krusell Thailand Co Ltd and Krusell Industrial Co Ltd. LOCATIONS Headquarters are located in Mölndal, Sweden. Production facilities are located in Thailand and China. MAIN PRODUCTS Carrying cases for portable electronics. Main focus on carrying solutions for devices like mobile phones, Smart phones, laptops, GPS, digital cameras and MP3-players. Krusell is the patent holder of the unique Multidapt carrying system. CUSTOMER BASE Our goal is to work with distributors and retailers all over the world. Presently, we have distributors in over 50 countries (2007). Over 7000 retailers worldwide sell products assembled with the unique Multidapt®-system. The main outlets for our products are telecom and computer dealers, the brown goods sector and department stores. In the industrial field we work with sub-contractors as well as major OEMs.